How Experiential Marketing Can Bring B2B Marketers BIG Wins In 2018
According to Forbes, Experiential Marketing is one of the top 12 marketing trends you must take advantage of in 2018.
For our BMA March Morning Brew, we are amping up the caffeination to explore the impact of Experiential Marketing. Warning, you will walk away awake and excited!
Join us on March 22nd at the Redline Contemporary Art Center in Five Points for an all new first. We have partnered with The Pineapple Agency founder and experience creator, Justin Moss, to create a brew experience not to be missed.
At this Morning Brew, you will be an audience member in the immersive gameshow, Who wants to be experiential marketer of the year? You will learn how Experiential Marketing brings together a complete marriage of digital, branding, PR, media, and customer experience and why it is poised to bring success to B2B marketers in 2018.
You do not want to miss this brew! Find out:
- What Experiential Marketing is and why it impacts every brand strategist, digital marketer, marketing manager, media buyer, public relations specialist, and growth hacker
- Why CMO’s are slashing media/ad budgets and doubling down on experiential marketing
- How to increase engagement across multiple platforms and generate authentic relationships with customers
- Why immersive experiences bypass the customer acquisition model and create raving brand loyalists
When you leave this Morning Brew you’ll walk away understanding what Experiential Marketing is and why it is a powerful impact marketing tool. You will be filled with inspiration and ideas that can take your brand/clients to the next level..
Experience Creator & CEO, The Pineapple Agency
Justin Moss’ diverse entrepreneurially career over the past 20+ years has one common theme – that is, creative vision.
As an independent business owner, a large-scale event producer, and a professional competitive athlete, Moss has never been one to sit on the sidelines. It’s this type of enthusiasm that earned one of Moss’ 2001 events recognition in the New York Times, calling it “Ahead of Our Time!”
Similar projects have lead Moss to partner with such renowned artists as Jay-Z, Jimmy Buffet, Stone Temple Pilots, Snoop Dog and Tony Hawk. Moss’ success is attributed to his expertise in pioneering new marketing strategies and the technologies that power them.
The Pineapple Agency – Moss’ latest brainchild – prides itself on being a small, nimble group of creatives that can respond quickly to client needs. Just ask Google, YouTube, Sphero, Wrangler, SoBe, Budweiser, Denver International Airport or the Democratic National Convention. These, and other Pineapple Agency clients, have experienced the phenomenon that Moss describes as “forging deep emotional connections with consumers”.
Moss understands that there is no greater ROI than loyal customers who become long-term brand advocates… for free! The starting point for this is giving them something incredible to talk about. That’s where Moss and his team at Pineapple Agency really shine.
As Founder and lead Experience Creator at this boutique agency, Moss wants prospective clients to know that, whether large or small in scope, their projects