SES Denver

Search Engine Strategies Keynote

BMA Colorado is an association partner for SES Denver. As an association partner, BMA members and colleagues can receive a significant discount ($350 off) to attend.

Use discount code SESDVBMA to get the discounted price of $645 (regular price is $995).

Search Engine StrategiesThe world of SEO and Paid Search is changing. Growth in mobile use, changes in user behavior and smarter search mean that the old rules and tricks are no longer as effective, and this opens a new set of challenges for SEO and Paid Search specialists and internet marketers. Those who embrace the new world of digital marketing will reap the rewards and create strong brands with loyal customers; those who do nothing will lose out.

At SES Denver you'll hear about SEO and paid search tactics and how to measure campaign successes. Led by the industry's top practitioners and innovators, our educational program and agenda are designed to help SEO specialists, digital marketers, webmasters, developers and business leaders meet their marketing needs.

Topics covered about PPC:

  • How to create, manage, and optimize PPC campaigns
  • Tools to enhance productivity and profitability
  • How to leverage paid social to augment paid search efforts
  • How to effectively use retargeting
  • Paid search analytics and attribution

On the SEO side, you'll learn about:

  • How to diagnose and fix SEO issues that could cost you traffic and money
  • How to manage link building and content marketing without getting hit by Google penalties
  • Hummingbird and semantic search
  • Mobile SEO and app store optimization
  • How to determine SEO ROI in a "(not provided)" world

Photos courtesy of SES were taken at the SES event in Atlanta. From top: Session, Keynote Presentation and Speed Networking.

Search Engine Strategies AtlantaSearch Engine Strategies Speed Networking

Thursday, October 16, 2014 8:00 a.m. - 6:30 p.m.

Location

The Curtis Hotel, 1405 Curtis Street, Denver CO 80202

SES Denver Agenda

Register on the SES website and use discount code SESDVBMA

View a map

See description for registration information