Tomorrow’s Marketer - Driving Engagement, Experience, & Revenue
Online registration for this event is closed - but there are a few extra seats. Contact Marilee for info.
In this digital and data dominant world, positive customer experience across all touchpoints is paramount. A marketer’s greatest achievement is an engaged customer who buys, promotes, and repeats purchase. The key to marketing success today and in the years ahead is one thing: engagement. Marketo’s Vidya Chadaga will share how to thrive in this new era of engagement marketing and drive customer loyalty and advocacy while increasing revenue for your company.
Director of Product Marketing, Marketo
Vidya brings over 17 years of marketing and technology experience at large software companies like SAP, Oracle, IBM as well as fast-growing Cloud businesses like Marketo, ServiceMax and Cast Iron. At Marketo, she currently leads the team responsible for bringing Marketo's Consumer Engagement Marketing products to market and driving business performance for the B2C segment. Vidya has an MBA in strategy and marketing from UC Berkeley’s Haas School of Business and Bachelors in Computer Science from MIT, India.