B2B Rising: The Revolution in Marketing Leadership Event and Registration

B2BRising Speakers

Kare Anderson

Kare Anderson, founder of the Say it Better Center
Kare Anderson is an Emmy-winning former NBC and Wall Street Journal reporter, now public speaker and columnist for Forbes and Huffington Post. Anderson is the foremost expert on translating neuroscience research into ways to communicate to connect and be frequently quoted. She was quotability coach to thought leader/supporters in both of Obama’s presidential campaigns. Her clients are as diverse as Salesforce, San Diego Padres, and The Skoll Foundation. She’s a founding board member of Annie’s Homegrown, co-founder of nine PACs, and author of "Moving From Me to We," "Getting What You Want," "Walk Your Talk, Beauty Inside Out" and "Resolving Conflict Sooner." As David Rockefeller Jr. said after hearing Kare speak, "She forever changes how you see yourself and your world."

Maegen Fisher

Maegen Fisher, Senior Account Manager, B2B Markets at Google
Maegen Fisher is a senior account manager for the Business and Industrial Markets at Google where she focuses on 500 clients in the B2B space that include manufacturers, distributors, service providers and the oil majors. Maegen's charge is to manage and maintain existing client relationships and communications to further their business through the use of Google products and services. She started at Google in 2004 with the Global Sales Team in Denver. Prior to Google, Maegen spent six years in sales and marketing, working for a Colorado-based clothing company and the international chain, Cirque du Soleil. Her sales and marketing career has been spent collectively in Denver and Chicago.

Aaron Kennedy

Aaron Kennedy, CMO of the State of Colorado
Aaron Kennedy is the founder of Noodles & Company, a high growth quick casual restaurant with over 350 locations around the U.S. He is now in the midst of completing a two-year assignment as the CMO for the State of Colorado. His mission is to develop and implement a brand identity platform for the state. Prior to launching Noodles & Company, Kennedy worked as a marketing director in New Yord for the design firm Cato Gobe, directing branding and design projects for Coca-Cola, Warner Lambert, Swiss Army Products, and the PGA Tour. In the early 90’s, he was brand manager for Pepsi Cola and in the late 80’s, while at Kraft/General Foods (Oscar Mayer division), he led consumer research projects in the development and launch of Lunchables.

Bryan Kramer

Bryan Kramer, President & CEO, PureMatter
Bryan has extensive experience in all areas of brand marketing with a focus on integrated communications and strategic business planning. Bryan’s leadership as CEO has helped lead his agency through consistent growth over the last 10 years, earning a spot as one of the fastest growing private companies in Silicon Valley. Bryan is active on social media with over 100k followers, a speaker, and featured blogger.

Al Maag

Al Maag, Executive Director, Business Marketing Association and Principal Marketing & Communications Consultant, MaagComm+
Al Maag retired in the summer of 2013 as chief communications officer for Avnet, Inc., a Fortune 500 company and one of the world’s largest technology distributors. Prior to joining Avnet in 1998, he ran his own public relations and communications consultancy, served as director of advertising and communications for Molex, a manufacturer in the technology industry, and as director of strategic planning at Cahners Publishing (later named UBM).

Al’s current role is the part-time executive director of BMA National (having served as chairman a few years ago) and principal at MaagComm+ in Phoenix, AZ. Al is a long-suffering Chicago Cubs fan.

Brian Moran

Brian Moran, Founder & CEO of Brian Moran & Associates
As the Founder & CEO of Brian Moran & Associates, Brian is dedicated to helping entrepreneurs to run better businesses. Brian is leveraging his 20+ years of experience in publishing magazines for business owners (WSJ, Inc., Entrepreneur) to assist entrepreneurs with everything from social media to accessing growth capital to expanding into the global marketplace. In August, 2012, Brian was given the prestigious Lou Campanelli award at SCORE’s national conference in recognition for his years of service in the small business market. In October, 2012 Brian was named one of the top 100 SMB Influencers in the country by Small Business Trends & Small Biz Technology.

Mark Sanborn

Mark Sanborn, CSP, CPAE and president of Sanborn & Associates, Inc., an idea lab for leadership development.  
In addition to Mark's experience leading at a local and national level, he has written or co-authored eight books and is the author of more than two dozen videos and audio training programs on leadership, change, teamwork and customer service. He has presented over 2,400 speeches and seminars in every state and a dozen countries. Mark is a member of the prestigious Speakers Roundtable, comprised of 20 of the top speakers in the world today.

Mark’s book, "The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary" is an international bestseller and was on the New York Times, Business Week and Wall Street Journal bestseller lists. His recent books include "You Don’t Need a Title to be a Leader: How Anyone, Anywhere Can Make a Positive Difference," "The Encore Effect: How to Achieve Remarkable Performance in Anything You Do" and "Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between." His latest book is "Fred 2.0: New Ideas on How to Keep Delivering Extraordinary Results" was released March 2013. Mark is a past president of the National Speakers Association and winner of The Cavett, the highest honor bestowed by that organization. Mark has also been bestowed The Ambassador of Free Enterprise Award by Sales & Marketing Executives International.

Glenn Thayer

Glenn Thayer, The Voice of Meetings & Events
Glenn Thayer is a professional master of ceremonies for live and televised events. For more than a decade he has been facilitating meetings and moderating conferences for global business executives and consumer facing events.

Todd Wilms

Todd Wilms, Head of Social Business Strategy at SAP
Todd Wilms is the Head of Social Business Strategy at SAP.  A 20+ year marketer, Todd has held leadership roles in some of the world's best know brands like eBay/PayPal, Citrix Online, PeopleSoft, and agency GPJ.  Todd is a frequent contributor on Forbes, guest lecturer and speaker, and is widely quoted in business books, articles, and college textbooks.  He lives in the Bay Area with his wife and two small sons and is seriously considering getting a dog.